Type Competition

Location Global

Eligibility Everyone

Closing Date 2nd February 2020



just IMAGINE if… is an annual international social enterprise and innovation competition supporting ideas that tackle our global challenges with over £100,000 worth of university research and business support. It exists to drive social, economic and environmental change in the world through helping small ideas become big realities. If you have an idea to address one of the global challenges, read on…

just IMAGINE if…everyone had healthy food to eat every day.

just IMAGINE if…there was a safe home for everyone to sleep in every night.

just IMAGINE if…everyone had the opportunity to receive as much education as they wanted.

just IMAGINE if… is an international innovation competition, open to anyone across the globe who has a business idea which tackles at least one of the UN Sustainable Development Goals. The 17 goals include clean water and sanitation, affordable and clean energy, and gender equality.

just IMAGINE if… 2020, hosted by Durham University and its founder Paul Lindley, launched on 25th November 2019 at Durham University Business School. The competition is open until February 2nd, after which ten finalists will be chosen. The ten finalists will receive support from One Young World and assigned counsellors, to prepare their pitches for the final at Durham University on 30th March 2020.

The winner of just IMAGINE if… 2020 will be announced at the Gala Dinner at Durham Castle on the evening of 30th March 2020.

The winner of just IMAGINE if…2020 will receive research and business support from Durham University, and from our sponsors, together worth over £100,000. 

© 2016 The Diana Award. The Diana Award is a registered charity (1117288 / SC0141915) and a company limited by guarantee, registered in England and Wales number 5739137.