THE DIANA AWARD HOSTS FUNDRAISING LUNCH WITH JIMMY CHOO OBE IN LEEDS

Wednesday 6 September: Harvey Nichols, Leeds

News Release: 10 August 2017

As we remember and celebrate Princess Diana this 20th Anniversary year, The Diana Award is delighted to announce that Datuk Prof. Jimmy Choo OBE will join a select audience at Harvey Nichols, Leeds, for a fundraising lunch for The Diana Award. 

Jimmy Choo OBE was the official shoe-designer to Princess Diana and today supports the youth charity set up in her memory.  This event is being spearheaded by TV Business Expert and The Diana Award Trustee Kate Hardcastle. 

The Diana Award was set up in memory of Diana, Princess of Wales, and her belief that young people have the power to change the world for the better. It is committed to fostering, inspiring and developing positive change in the lives of young people through practical social action.   Today it has the support of both her sons The Duke of Cambridge and Prince Harry.

Famed for making shoes for Princess Diana, Datuk Prof. Jimmy Choo OBE’s beautiful creations have adorned the feet of royalty, celebrities and pop stars.

Since establishing his couture label in 1986, Choo’s made-to-order designs have included an extensive range of hand beaded, hand stitched and personalised shoes ranging from slippers, sandals, mules to boots. In 1996, building upon his already strong presence in Britain and his growing international reputation, Choo launched his ready-to-wear line and subsequently sold his share of the ready-to-wear business in November 2001 to Equinox Luxury Holdings Ltd entrusting them to carry on his hallmark of comfort and elegance to the luxury goods market, whilst he himself continued to operate his couture line.

Professor Choo who still actively works with his team in the design and production of bespoke handmade shoes to selected clientele under his new label Zhou Yang Jie; is also a firm support for education, as Ambassador for Footwear Education at the London College of Fashion and a spokesperson for the British Council in their promotion of British Education to foreign students.

Datuk Prof. Jimmy Choo OBE is a firm believer in ‘Creativity Through Skills’, a slogan he is promoting. He commented,

“It is important to be skilled in order to become a good designer. A designer should not just be someone who is good at sketching but also be well versed and knowledgeable in every aspect of the making of any creation.” 

CEO of The Diana Award, Tessy Ojo said:

“We are delighted to the hosting this unique event which will allow us to hear from one of the most iconic names in fashion, whilst enjoying the beautiful surroundings of Harvey Nichols 4th Floor Restaurant, Leeds. This year, as the world marks the 20th anniversary of the death of Princess Diana, we at the Diana Award are proud to showcase how her legacy of kindness, service and empathy lives on in the lives of young people.”

Guests will enjoy an exclusive use of the venue, with a bespoke menu themed to the fashion event – for either a brunch or a lunch sitting. Champagne service and a keepsake gift will be presented to every guest.

There are 3 tiers of ticket rating exclusively for VIP’s which are as follows:

Restricted View £100, Main Ticket £125, Ticket with Meet & Greet £200

The brunch with champagne is at 10.30 & the lunch with champagne is at 13.30

BOOKING HOTLINE: Leeds.reservations@harveynichols.com and contact number is 0113 204 8000  QUOTING: REF DIANA AWARD

– Ends –

For interviews or further information please contact Emma Pelling on: 07958 558172, emma@pellingpr.co.uk www.diana-award.org.uk

Social media Facebook: /thedianaaward, Twitter: /dianaaward, Instagram: @dianaaward

 Media spokespeople:

Tessy Ojo, Chief Executive, The Diana Award
Tessy is a passionate and practical campaigner who has gained an international reputation for fostering positive change in the lives of young people and the impact it has on communities around them. At the heart of her work is the belief that with the right support and investment, young people are the best instigators for achieving real, sustainable change in their lives, their communities and the lives of their peers.

Kate Hardcastle
Kate has been an Ambassador for The Diana Award since 2013, helping to build awareness and sponsorship opportunities. Kate is a successful businesswoman with award winning success in delivering commercial ventures and partnerships. Kate has forged a highly successfully media career and is the go-to business expert for BBC TV & Radio, ITV and Sky.

About The Diana Award
The Diana Award is the longest running award for young people that is given to individuals and groups through a retrospective nomination process only. We believe this is special: young people do not work towards our award, rather they demonstrate their suitability through their actions, without expectation of reward. We believe this makes The Diana Award unique and the reason why young people form a deep connection to the award.

Do you know an inspiring young person you want to nominate for a Diana Award?

Nominate

Our mission is to inspire and recognise social action in young people.

© 2016 The Diana Award. The Diana Award is a registered charity (1117288 / SC0141915) and a company limited by guarantee, registered in England and Wales number 5739137.

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