The Diana Award: Young people who inspire the lives of others.

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Diana Award joins forces with ASOS to tackle body confidence in teens

News release: 3 February 2015

Today (3 February 2015) The Diana Award announces its partnership with ASOS to tackle body confidence in young people.  This new programme will equip and empower teens, from across the UK, helping them to overcome pressures relating to body image, build their self-esteem and allow them to support each other.

This two year initiative will involve a series of practical and hands-on workshops reaching thousands of young people in schools and at Diana Award and ASOS engagement events.  It brings the knowledge and expertise of the Diana Award in training and developing young people.   Sessions will also be aimed at teachers, parents and family with the aim of bringing everyone on board to build a body confident nation.

Tessy Ojo, CEO, Diana Award says:  “This is such an important issue for young people as body image issues can affect everything from relationships to job interviews.  We are determined to give teenagers the tools and the building blocks for future happiness.  By starting with young people we can institute real change in body confidence for generations to come.  Our initiative with ASOS offers a way to have direct conversations with teenagers, helping them to challenge some of the pressures they are under on a daily basis.”

 

Cressida Dimmock, Corporate Responsibility Manager, ASOS, says: “ASOS shares the same concerns as Diana Award about the importance of promoting a positive body image and improving self-esteem. We understand completely the devastating affects low body confidence can have on young people’s wellbeing and happiness, which is why we’ve made body confidence a key part of our Fashion with Integrity strategy.  ASOS is delighted to be supporting Diana Award on this new exciting initiative. We want to use our influence among young fashion-lovers to promote more responsible and healthy body images. It’s a stand we’ve taken to protect our customers and we hope it will influence the wider fashion world.”

The Diana Award was set up as a lasting legacy to Princess Diana’s belief that young people have the power the change the world for the better. Her sons The Duke of Cambridge and Prince Harry support the award and Prime Minister David Cameron MP is Patron.

– Ends –

 


Further information:
Emma Pelling t.
0207 624 7533 / 07958 558172 emma@pellingpr.co.uk

www.diana-award.org.uk

Press Releases

2014 Press Releases

‘Celebrate Young Heroes’ Award Ceremony in Leeds 9th December 2014: Young Heroes are celebrated with a Diana Award at Leeds United F.C star-studded Ceremony

Scotland Mentoring Inspire Day 1st December 2014: New research reveals outstanding results for Diana Award Youth Mentoring Programme released at Inspire Day.

CEO Tessy Ojo presented the Global Gift ‘Our Heroes Award’ by Eva Longoria 20th November 2014: CEO Tessy Ojo presented the Global Gift ‘Our Heroes Award’ by Eva Longoria at National Anti-Bullying Week and attends star-studded ceremony with the likes of Victoria Beckham, Ricky Martin, and Nicole Scherzinger.

Duke of Cambridge and Prince Harry pay tribute to award set up in memory of their mother at 15th Anniversary celebration of Diana Award at Downing Street 15th October 2014: On Tuesday the 14th October, two inspirational young people were honored with the prestigious Diana Award at a Downing Street reception to mark the fifteenth anniversary of the Diana Award hosted by Andrea Leadsom MP, Economic Secretary to the Treasury.

Shining a spotlight on 17 inspirational young people 26th August 2014 : To mark the seventeenth anniversary of the death of Princess Diana, the Diana Award is publicly recognising seventeen young people, from across the UK.

Transform a young person’s life in Yorkshire & Humberside. 31st July 2014: Do you know an outstanding young person in your community who deserves the national recognition and benefits of receiving a Diana Award?

Celebrity Anti-Bullying Ambassadors show support at Diana Award’s Anti-Bullying Showcase 2nd July 2014: Our national star studded Anti-Bullying Showcase held at Facebook HQ.

Diana Award Celebrity Ambassador Kate Hardcastle along with X-Factor star Hannah Barrett and Baroness Royall presented the awards at the National Awards Ceremony 1st July 2014: Seventy inspirational young people, from across the UK, were presented with their Diana Awards at our National Award Ceremony in London.

X Factor finalists Rough Copy launch ‘Celebrate Young Heroes’ Campaign at Leeds Arena 18th June 2014: The Diana Award is proud to launch its ‘Celebrate Young Heroes’ campaign for young people across Yorkshire and Humberside who have had a monumental impact on the lives of others.

Jodie Marsh gives £10,000 donation from ASOS to Diana Award Anti-bullying Programme 22nd May 2014: The Diana Award is delighted that Jodie Marsh has chosen to donate £10,000 from ASOS to the Diana Award’s Anti-Bullying Ambassadors Programme.

Stephen Sutton honoured today for his outstanding fundraising with Diana Award14th May: Today, 14 May 2014, Stephen Sutton, 19yrs, has been honoured with a Diana Award for his outstanding fundraising for other young people suffering from cancer.

Hollywood Star Presents First Diana Awards in Ireland at Event Hosted by Facebook 30th April 2014: a star-studded showcase where young people from both Northern Ireland and the Republic of Ireland show some of the best anti-bullying practice taking place in their schools through the Diana Anti-Bullying Ambassadors Programme.

Twist and Pulse, Jimmy Mizen’s parents and celebrities present young people with Diana Award at London Ceremony 28th February 2014: Seventy inspirational young people, from across the UK, will be presented with the Diana Award at Barclays in Canary Wharf, London.

2013 Press Releases

The Duke of Cambridge to meet young Diana Award Holders 8th November 2013: The Duke of Cambridge will speak to 30 young people at a Diana Award Inspire Day in South Shields.

Prime Minister Honours Syrian Teenager with 40,000th Diana Award 9th October 2013: Prime Minister, David Cameron will present Sham Mamoun, 14yrs, with the 40,000th Diana Award at Downing Street

Training and Mentoring Programme in Glasgow 12th September 2013: The Diana Award has launched a Training and Mentoring Programme in Glasgow which will help vulnerable young Scots through peer support and skills development training.

Cyber Bullying: How safe are our children 2nd September 2013: Overview of research conducted by the Diana Award which explores young people’s views on bullying before they start the new school year.

Princess Diana’s legacy lives on through thousands of young people 31st August 2013: Molly was not born when Princess Diana tragically died sixteen years ago but she carries her Diana Award with pride and admiration for the woman whose memory it was set up in. As we approach the anniversary of Diana’s death it is heartening to know that her legacy lives on through the life of Molly alongside the tens of thousands of other young people who hold the Diana Award.

Diana Award Welcomes the Royal Baby 23rd July 2013: On behalf of our 39,000 young Award Holders, the Diana Award sends heartfelt congratulations to HRH The Duke and Duchess of Cambridge on the birth of their first child.

Royalty Rocks Party – The Roof Top Gardens 5th July 2013: The Diana Award will host ‘The Royalty Rocks Party’ at The Roof Gardens from 7pm-10pm, which will bring together many friends of Princess Diana for an exciting evening of fun and fireworks!

Anti-Bullying Ambassador Event Dyson Perrins School 2nd July 2013: Over 100 young people from schools in Worcester will receive training and share top tips on how to prevent bullying in their schools and communities.

Celebrities and MP’s take a stand against bullying at Diana Award Facebook Anti-Bullying Showcase 24th June 2013: The Diana Award and Facebook will come together to celebrate the successes of the Diana Anti-Bullying Ambassadors. The Diana Award has trained over 5,000 Anti-Bullying Ambassadors in 600 schools across England. This event, hosted by Facebook, will showcase some of the best anti-bullying practice from participating schools.

The Risk and Kate Hardcastle Celebrate Inspirational Young People 11th March 2013: Sixty-five of the UK’s most inspirational young people will be presented with the prestigious Diana Award at Barclays Corporate in London.

Anti-Bullying Ambassador Event in Isle of Wight 11th March 2013: Over 80 young people from six schools in the Isle of Wight will receive training and share top tips on how to prevent bullying in their schools and communities. The training day will be held at Carisbrooke College in Newport on Friday 15th March 2013.

First Northern Ireland Diana Award Ceremony 4th March 2013: Inspirational young people who are dedicated to supporting others and improving their communities will be the first in Northern Ireland to attend the Diana Award ceremony at Stormont Estate.

Diana Anti-Bullying Ambassador Programme receives funding from the Department For Education 10th May 2013: The Diana Award is delighted to announce a two-year grant, awarded by the Department for Education, for their Diana Award Anti-Bullying Ambassadors Programme which aims to reduce bullying using a well-tested peer led approach.

Anti-Bullying Programme encourages local children in Glasgow to say ‘no’ to bullying 19th February 2013: Over 100 young people from nine schools in Glasgow will receive training and share top tips on how to tackle bullying at St Andrew’s RC Secondary School in Glasgow on Tuesday 26th February 2013.

Twist and Pulse Youth Charity Ambassadors 13th February 2013: The Diana Award is delighted to announce Twist and Pulse will be Ambassadors for the youth charity for another year.

450 Young People to be trained as Anti-Bullying Ambassadors in Ireland 1st February 2013: In a direct response to schools in Ireland requesting an Anti-Bullying programme, 450 young people will have the opportunity to take part in anti-bullying events that have already taken the UK by storm. For the first time The Diana Award Anti-Bullying Ambassadors team will deliver anti-bullying workshops in Cookstown, Dublin and Co. Kerry in March.

 

For press enquiries please contact Emma Pelling on emma@pellingpr.co.uk